Every day on my way to work I drive by a Family Video store. Each week their sign features some new release stating ______ we have it Red Box doesn't. I myself am a Netflix gal and aside from that, refuse to gift Family Video with my patronage* (humble aren't I?). I find that sign so irksome and I'm not sure why.
Perhaps people need the extra enticement to walk through the door. I don't think a bookstore needs more enticement than the simple exclamation of BOOKS! We have this joke in our family that when we see bookstores (or the like) we do a mental touchdown with our arms in preparation for crazed shopping that is to ensue. It also serves as a good excuse in explaining to a father and brothers why you bought a fifth copy of Pride and Prejudice or a children's book that looks as though it survived a war. It is a tingling sensation, much like when you swear someone is following you, you look around and bam! . . . a bookstore.
The day may come when books become obsolete (Lord willing I'll be dead and buried then), but an eReader or even a movie for that matter can never replace the satisfaction of walking into a bookstore prepared for the hunt. eReader's may affect business, but I'm sure the diehards will agree, we won't be saying so long to books, REAL books that easily. REAL Books . . . We have them and you got the knock off.**
*for my own reasons
** Hopeful to have t-shirt made with this.
No comments:
Post a Comment